Nantong Yibo Cultural Industry Development Co., Ltd. was established on January 23, 2015. It was founded in accordance with the Guiding Opinions on Promoting the Development of Characteristic Cultural Industries jointly issued by the Ministry of Culture and the Ministry of Finance in 2014, as well as the Several Policies of Nantong Municipal Committee and Government on Promoting Cultural Industry Development. The company was set up by Nantong Museum (Nantong Museum of China) as a wholly state-owned enterprise.
The company’s business scope covers a wide range of cultural and related services, including the organization and planning of cultural and artistic exchange activities, design and development of cultural products, protection services for cultural relics and historic sites, archaeological research services, archaeological museum operations, retail of books, newspapers, audiovisual products, cultural and creative goods, office supplies and daily necessities, advertising services, property leasing of self-owned buildings, as well as exhibition and convention services, catering services, and parking management services.
Since its establishment, the company has maintained strong operational growth. In July 2015, Bosutang Nantong Museum store officially opened to the public. In November of the same year, the museum’s cultural and creative retail area within the exhibition hall began operation. In early February 2016, the Chaolou Store was opened simultaneously with the exhibition display. At present, the company operates multiple sales outlets with a total commercial area of approximately 400 square meters. Nantong Museum has independently developed 29 categories of cultural and creative products, comprising more than 140 individual items.
